Dia de Muertos
for Tito’s Vodka

Commercial commission for Tito's Vodka — a Día de Muertos campaign built around the Tito's bottle as the visual anchor of each image. Día de Muertos is part of why I fell for Mexico in the first place, so a brand brief that let me work inside the tradition was a happy collision of my personal life and my paid one. The bottle was the star on paper. The team behind the scenes — set, props, styling, crew — were the ones who turned a studio into something that actually felt like the holiday.

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